5 Reasons the WWE Brand Split Has Succeeded

5. More Opportunities for More Superstars

When there was just the one roster on both shows, there wasn’t any reason to have multiple heavyweight championships. Why have the WWE Champion on one brand and then the World Heavyweight Champion on another? This was the question that revolved around social media when the WWE slowly merged both Raw and SmackDown to end the brand split in 2013.

But merging both champions for a singular WWE World Heavyweight Championship did two things. First, it meant that there was one title that was considered “the” major championship. But that leads to the second thing; less main event opportunities for up-and-coming superstars. The WWE has a lot of big-name superstars on their roster.

Some they have established themselves and others who have been brought in from outside the WWE Universe. Most of them are deserving to be in the championship picture. Unfortunately, there are limits when there is one world champion. That’s why it’s good to have the WWE Universal Championship on Raw and the WWE Championship on SmackDown.

It’s easier for someone like Sami Zayn to become a number-one contender for Raw’s main championship in the brand split. It also allows for main event matches to feature a variety of talents from both rosters. The quality of matches on all WWE shows is also likely to improve.