7. William Regal
When there comes a time to list the greatest wrestlers to never win a world championship, you can expect to see the name William Regal again. For over twenty years, William Regal has been a stable of WWE. No matter what role Regal was put in from reigning as the King of the Ring to being a ruthless authority figure, he has done it all in the WWE, besides winning the world championship.
William Regal has shined as the European Champion, Intercontinental Champion, Hardcore Champion, Tag Team Champion, and as King of the Ring. Either playing a brass-knuckled wielding weasel heel or a beloved babyface alongside Tajiri, Regal has been entertaining in every role. In his early years in the company, Regal was a great commissioner during the Invasion angle, which sadly left Regal a member of Vince McMahon’s kiss my ass club.
After his first authority role, Regal has been the Raw general manager has been the general manager of NXT since 2014. Regal has the class and the brutality to be a true leader and is a great authority figure. Sadly, that may also be the reason he was overlooked as an in-ring performer. He is one of the best in the business in the ring and can back it all up on the microphone.
6. Bob “Hardcore” Holly
For fifteen years, Bob “Hardcore” Holly was a workhorse for WWE. He started his WWE run under a few different gimmicks including former Nascar driver Thurman “Sparky” Plugg and as “Bombastic Bob” in the New Rock N’ Roll Express. After many characters failed him, Holly finally found one that fit him. It was in 1999 that he would first win the Hardcore Championship and officially become Hardcore Holly.
Bob would arguably do his best work under the Hardcore Holly name. He was a staple of the hardcore championship picture alongside his kayfabe cousins, Crash and Molly Holly. Despite never being pushed as one of the top guys during the Attitude era, Holly made his mark on the record books. Holly would win the Hardcore Championship six times and the Tag Team Championships once alongside Crash, thanks to Triple H.
After his time working along and against Crash, Holly was showcased as a trainer during the second season of Tough Enough. It was his time on Tough Enough that would begin to give him a reputation as a bully to the rookies. This would put a bit of tarnish on Holly’s name but he would use it to also further his character. He was notably a part of Daniel Puder’s punishment during the 2004 Royal Rumble.
It was his treatment of rookies that would lead to the most infamous moment of his career. When Holly attempted to poke the beast, Brock Lesnar legitimately broke his neck by dropping him directly on it. The injury put Holly out of action for over a year. When he would eventually return, Holly targeted Lesnar, who had become the WWE Champion in his absence. Holly would challenge Lesnar at the 2004 Royal Rumble in his one and only WWE Championship opportunity.