WWE MITB: 3 reasons why Brock Lesnar winning the briefcase is not so bad
By Jason Reed
1. Brock Lesnar is the rare, actually hated, heel in 2019
Perhaps one of the biggest reasons for the lack of viewership week in and week out is that the traditional heel and baby face dynamic are no more. While wrestling fans do not need polarizing figures to love wrestling, having traditional good and bad guys is what draws the mainstream in.
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Hulk Hogan, Stone Cold Steve Austin, The Rock, John Cena, CM Punk. These are guys that were legitimately loved that made the transition into the mainstream. Most of these guys had traditional bad guys to battle, others, such as Punk, battled WWE itself.
Every hero needs a good villain, but the problem is that nobody is really that hated in WWE nowadays. If a wrestler does legitimately good heel work, they are just praised in the online circle, with people loving them because of their ability.
While that not be true with the younger audience, it does make wins more impactful. While all wrestling fans mostly just want to see quality wrestling, the results do matter.
Lesnar is the rare character in 2019 that people actually hate. He is a meta heel by all definitions of the word and has become so hated because of the way that he has been booked. He is like Roman Reigns, except he is actually supposed to be a good guy.
Lesnar storming the Money in the Bank match and winning the briefcase only made him all the more hated. Translate that hate into Lesnar dismantling an already beaten up Kofi Kingston to win the WWE Title and WWE might have its first truly hated villain in a long, long time.
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At the root of everything, wrestling is a show that is being put on and the more that people have learned about the reality of wrestling the less polarizing it has become. The fact that you hate Lesnar is a great, great thing.